Content Executive

Content Marketing Paid Ads

Objective

Develop new and high performing paid ad content, each month.

Increase sales of the featured product with minimal ad spend.

Process

I oversaw content creation of ad content from conception to completion, based on provided ad briefs.

Outcomes

Whilst I didn’t have access to the ad account to analyse reach, the ad team informed me that the ads I created were some of the highest performing for the brand.

Typically relying on AI generated content, I believe that the audience appreciated a human made ad as it builds trust between consumer and brand.

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